Rolex DateJust 31mm
178240

The Rolex Datejust 31 Ref. 178240 is a perfect blend of timeless elegance and everyday versatility. This Rolex Datejust 31 is crafted entirely from Oystersteel. It features a smooth domed bezel and the iconic Oyster bracelet. As a result, it looks clean and contemporary while staying effortlessly classic.

Design of the Rolex Datejust 31

The standout feature is the stunning Dark Rhodium Floral dial. It is an uncommon and highly sought-after design. The embossed floral motif creates a subtle three-dimensional effect.

As the light moves, the dial changes character. Sometimes it looks silvery, and sometimes it looks deep and moody. In addition, the 31mm case sits elegantly on the wrist. Therefore, it adds a unique touch to one of Rolex’s most iconic collections.

Movement and features

Inside beats the automatic Rolex Calibre 2235. It delivers excellent precision, reliability and everyday practicality. Because it is self-winding, it keeps running as you wear it.

A scratch-resistant sapphire crystal protects the dial. Meanwhile, the signature Cyclops lens magnifies the date. Furthermore, the watch offers 100m water resistance. In short, it is as durable as it is elegant.

Why choose this Datejust 31

The refined proportions, rare floral dial and classic Rolex build make this 178240 a special find. It works for a business meeting, a wedding or a relaxed weekend. Above all, it offers lasting style that never goes out of fashion.

For full technical details, visit the official Rolex website. You can also browse our other Rolex watches or explore the full ABT Pieces watch shop.